In recent years, consumers have increased their engagement with video. HubSpot found that the average user watches 1.5 hours of video content a day, with 15% of users watches more than 3 hours of video daily. Even more staggering, Cisco predicts that by 2021, video will account for 82% of total consumer Internet traffic. The bottom line is that your customers, prospects, and employees are spending a great deal of time interacting with video. This presents you with an opportunity to meet them where they’re already at and delight them with a multitude of video experiences.
Video has the potential to become a prominent tool for your business. Below are four ways you can use video to bolster your business – and they may not be what you’d expect.
The new year is quickly approaching, so there is no better time than now to determine your top business priorities for 2019. Need some help determining what these priorities should be? When a previous year’s Computerworld Tech Forecast survey asked IT executives about their upcoming priorities, the respondents’ top priorities included “improving employee productivity/efficiency” (47%), “improving customer satisfaction/experience” (46%), and “containing costs” (44%). These are all important priorities that will greatly impact the success your business finds in the coming year. However, a difficult question emerges: What steps can your business take to fulfill all of these top priorities?Read More