Business Agility Through Modernization

Posted on November 9, 2021 by David Lover

My past several blog posts have been talking about the characteristics of a modern communications platform. We’ve talked about the technical things we need to pay attention to in order to deliver a better end-user experience. We’ve talked about the embracing of a mobile-first philosophy, the need for an 11-digit E.164 dial plan to enable better directory integration and click-to-call, the advantages of SIP signaling for endpoints, and so on. We’ve still got a few topics to talk about, but I wanted to share a personal experience I had recently that reminded me why it is so critically important to have these modernization conversations proactively as opposed to waiting until it’s too late.

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How to Create Personalized Customer Experiences

Posted on October 26, 2021 by Phillip Yeich + Frank Tersigni

Customers want to be more than a number. They want companies to quickly recognize who they are, anticipate what they want, and solve their problems quickly. And they want this recognition to extend across any interaction they have with a business—whether it’s phone, email, chat, SMS, or social media.

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Communication Modernization: Migration to SIP Endpoints

Posted on September 30, 2021 by David Lover

Continuing our discussion of Communication Modernization from my last post, I want to talk about migrating to SIP endpoints. What about SIP trunks, you ask? I’m not sure I’d consider SIP trunks a “modernization” thing anymore. Many made that switch a LONG time ago—it’s a complete no-brainer for most customers that I deal with. Reduce hardware, decrease cost, increase flexibility, easier redundancy… what’s not to love? No, instead I’m talking about hardphones and softphones. Using SIP as the signaling protocol is almost always the right answer. Let’s talk about why.

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Five Items to Consider for Modernization

Posted on August 17, 2021 by Kathy Sobus

Modernization: The concept isn’t new, but the form factor may be. This is due in most part to the consumption models of cloud, SaaS, and hybrid offers that are now available. Modernization has taken many shapes over the past 20 years because of the technologies that are available at any given time.

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