SOCIAL MEDIA + CUSTOMER EXPERIENCE

Consumers Link Social Media to Service and Support

Many companies have embraced social media tools for marketing purposes, but the customer service piece is being addressed much more slowly. Research has shown that 80 percent of consumer interactions with businesses on social media link back to service and support. This presents both a challenge and an opportunity.

Our social media strategists will help you see past the trends and understand how to use social media to create meaningful interactions that help to drive business. We’ll help you create a cohesive strategy that works across your business.

BENEFITS

• Better understand your customers and their preferences
• Distinguish your company from the competitors
• Turn a contact center into a customer interaction and retention center
• Gain customer loyalty
• Turn customers who like or use your brand – your product or services – into advocates for your brand
• Increase profitability